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KMID : 1160120130020020019
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Journal of the Korean Society of Beauty Cultural Arts
2013 Volume.2 No. 2 p.19 ~ p.27
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A Study on the Using Impotance of Skin Care Shop According to Occupational Cluster
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Song Min-Jin
Soung Yeon-Sook
Lee Keun-Kwang
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Abstract
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This study conducted a survey on the impotance of skin care shop centering around students and office workers in their 10s 10s∼40s residing in the provinces of Jeonbuk and Daejeon. This study extracted 272 persons as random samples and used a questionnaire as a method of study. The results of study are as follows. When looking into the preference of skin care shop according to the occupation, result of study shows that 67.6% of respondents have an experience of receiving skin care in aggregate. As a result of occupational groupings, specialized; administrative job held the highest rank as 82.9% and beauty meridian massage was selected as a desired skin care program with 39.3%, and specialized; administrative job(37.8%) and students(46.2%) turned out to have high level of preference of beauty meridian massage. And, iimportance mportance on the choosing skin care shop according to occupational cluster was care effectiveness(M = 4.63), professionalism of managers(M = 4.58), skin care maintenance costs(M = 4.49) and the staff`s service(M = 4.49) in order.
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KEYWORD
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Impotance of skin care shop, occupational cluster, preference
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